TRI247
Search
shop

IRONMAN apologise after ‘repurposed’ finisher T-shirts caused Swansea furore

IRONMAN 70.3 Swansea finishers will have their event t-shirts replaced if they were affected by the organisations decision to recycle old event tops.

Staff Reporter
Last updated -
SHOP

IRONMAN has apologised to 70.3 Swansea finishers and said they WILL receive new T-shirts after ‘repurposed’ items caused a storm of protest on social media.

Athletes were left feeling let down and disappointed after realising that some of the event T-shirts included in their race packs had been recycled from the 2022 event.

Paul Harris of Swansea Vale Triathlon Club shared pictures on Twitter of the ‘new’ tops, which had been given a facelift via a sticker plastered over the date.

In response to the backlash, the organiser admitted it had decided to re-print a number of spare tops from last year, in an effort to avoid waste. However it acknowledged this fell short of normal standards.

Now IRONMAN says it has apologised to finishers and says they will be receiving fresh 2023 event T-shirts.

Advertisement

“I felt sorry for all the first-timers”

Harris signed up with over 100 other Swansea Vale members for what is their home half-distance race, and explained why disappointment had been so high.

He told TRI247: “The finisher T-shirt was disappointing, there was no indication that I saw that the T-shirts were going to be re-purposed, though I am told that there was some mention of it in the athlete’s brief.

“My club, Swansea Vale Tri, had 134 entrants who paid over £46,000 in race entry fees. Of the 134, there were over 40 who were doing an IRONMAN event for the first time. IRONMAN say they are totally committed to providing ‘the ultimate experience’ and I thought it was short of the mark.”

IRONMAN 70.3 Swansea 2023 Finisher T-Shirts

Harris claims that after contacting IRONMAN about the issue, the organisation initially defended its actions in the name of sustainability, something which he believes was a poor excuse.

“I sent an email and in the reply I had back, I feel they hid behind the ‘sustainability’ card when they had clearly made a mistake. Last year’s T-shirts could have been put up for sale on their website, better still donated to a charity for them to use / distribute.

IRONMAN 70.3 Swansea 2023 Finisher T-Shirts

“Furthermore, I’d happily forgo the T-shirt if they were to make a donation to a charity, much like ‘trees not tees’, or give people the option of not having the shirt for a lower entry fee, which other race organisers do offer as an option.”

IRONMAN respond to T-shirt turmoil

IRONMAN released a statement to TRI247, explaining the situation, and what the organisation is doing to resolve it.

“We had approximately 2,000 spare finisher t-shirts from last year which did not get used due to a delay in shipping.  To avoid waste, rather than throwing away t-shirts that were good to use, we had them re-printed. In the interests of ensuring athletes had a T-shirt in the time for Sunday, we admit this fell short of our normal standards.

“We have since contacted all finishers of IRONMAN 70.3 Swansea to apologise and let them know a new finisher shirt will be posted to them in due course.”

Tomos Land
Written by
Tomos Land
Tomos Land is a triathlon & running journalist whose expertise lies in the professional world of short course & long distance triathlon, though he also boasts an extensive knowledge of ultra-running.

THE SBRX Show

In episode 1 of our new SBRX Show we sit down with ultra runners and coaches Kim and Jayson Cavill to get their take on the Barkley Marathons and triathlon & trail running gear reviews, training tips and more
Discover more
Anne Haug wins IRONMAN Lanzarote 2024
Anne Haug bounces back with SENSATIONAL season opener at IRONMAN Lanzarote
Jenny Lucas-Hill wearing the Sumarpo vanguard triathlon wetsuit
Sumarpo Vanguard triathlon and swimming wetsuit review – Can it challenge the mainstream tri wetsuit brands?
sea swimming sumarpo triathlon wetsuit
How to get faster at open water swimming – triathlon swim training tips to up your race pace
Challenge St. Pölten 2023 - Photo Credit José Luis Hourcade
Best middle distance triathlon bike courses – from the fastest courses to the most epic scenery
Challenge St. Pölten 2023 - Photo Credit José Luis Hourcade
Five reasons to race Challenge St. Pölten – kickstart your race season with this scenic middle distance triathlon
latest News
American Skye Moench takes the tape at IRONMAN Florida 2023
American Ironman record holder makes pregnancy announcement
WTCS Cagliari 2023 podium - Alex Yee, Hayden Wilde, Leo Bergere
WTCS Cagliari: Start time, preview and how to watch live
PTO European Open 2023 Ibiza - Max Neumann
Former PTO Tour winner targeting triathlon comeback at London T100 after injury spell
India Lee (GBR) and Kyle Smith (NZL) celebrate together at the finish line in Samorin.
Victorious India Lee and Kyle Smith react to course record breaking day at The Championship
Challenge Family The Championship 2024 - Men Pro Podium
The Championship results: Full finishing order and times for Kyle Smith, Joe Skipper and more
triathlon on your terms
Never miss out with our triathlon alerts & digest. Get a dose of adventure & inspiration with Boundless.
Invalid email address
The SBRX Group

Proudly elevating endurance sports through content, products & services

SBRX
RUN247
Share to...