Search
shop

IRONMAN World Champion, Anne Haug, partners with Verve Cycling

She's got the power. Anne Haug, the reigning IRONMAN World Champion has signed a two-year partnership with Verve Cycling, producer of the InfoCrank power-meter
Last updated -
Get the ultimate guide to destination racing

Anne Haug partners with Verve Cycling for ongoing success on the world stage

Verve Cycling – producer of the world’s most accurate cycling power-meter the InfoCrank – has announced a two-year partnership with Olympic athlete, as well as winner and two-time podium finisher of the Ironman World Championship, Anne Haug.

Since 2007, Anne has placed consistently within the top-ten of all elite female triathletes worldwide, has clocked the third-fastest time in world championship history, and has chosen to use the InfoCrank as she continues to train and compete at the highest level.

By recording truly accurate power measurements in real time whilst training and racing, the InfoCrank provides Anne instant feedback on her performance to ensure she is at exactly the right intensity from the first pedal stroke.

Anne Haug,says:

“I’m very proud to be supported by Verve InfoCrank. The InfoCrank power meter has been my daily, reliable training partner for years and it helps me to successively improve my bike performance.”

Anne Haug / Verve Cycling

Bryan Taylor, Verve Cycling President said:

“Naturally we are delighted that Anne has chosen to work closely with us and use the Verve InfoCrank in her training and competition. Our relationship with Anne and Anne’s use of the InfoCrank goes back several years, but to see Anne become one of our officially supported athletes is an incredible milestone for Verve Cycling.

“Knowing that Anne has placed her trust in Verve and the unique qualities of the InfoCrank only pushes us harder in our quest to ensure as many cyclists and triathletes as possible have access to a power meter that lives up to its claims of accurate measurement.”

Anne added:

“It can be very challenging if all your short term goals and races that you have been working towards get cancelled and there’s nothing in the foreseeable future. Therefore it’s very important to me to set myself little intrinsic goals, which are independent of the circumstances we find ourselves in.

“That means I want to work on the little details, my bike and run performance and of course use the time to work on athletic weaknesses. With little test workouts, I can see if training is going in the right direction and power data is a really key way of measuring that and keeping me motivated.”

Borne out of a requirement for accurate and consistent data, the InfoCrank power meter provides precise results and is also used by the UCI and the GB Cycling Team, who have dominated track-cycling for the past 15 years.

Written by
Press Release
Discover more
Caroline Pohle Lena Meissner ironman 703 jonkoping sprint 2025
PremiumHow to pace a triathlon to leave it all out there WITHOUT blowing up
FORM Smart Swim 2 PRO lens close up
FORM Smart Swim Pro 2 Goggles review: can these high tech goggles actually help you to train smarter and swim faster?
Premium‘The difference from triathlon is so big – there’s no comparison’: Maya Kingma on life in the Women’s WorldTour peloton
Laura Siddall Challenge Roth 2025 finish line
PremiumLaura Siddall: 10 things I’ve learned from my professional triathlon career
TRIFIT VORTEX tri suit
The small but mighty tri brand you NEED to know about: Why TRI-FIT are on a mission to disrupt the triathlon apparel scene
latest News
Julia Skala end of Norseman 2025
“A fight for self-worth, strength and healing,” Julia Skala on world’s toughest triathlon
Steve McKenna got the win at the 40th edition of IRONMAN New Zealand.
Star IRONMAN athlete clocks a sub-2:20 marathon – and says there’s more to come
Sam Long St George 2024 photo credit Getty Images for IRONMAN
‘Yo Yo Yo – London is calling’ – Sam Long the latest big name added to stellar T100 start lists
Kristian Grue wins Norseman 2025
Norseman 2025: Grue and Skala conquer ‘Zombie Hill’ and the world’s TOUGHEST triathlon
Hayden Wilde happy T100 Singapore 2025
Hayden Wilde – is he BACK for T100 London after injury nightmare?
triathlon on your terms
Never miss out with our triathlon alerts & digest. Get a dose of adventure & inspiration with Boundless.
The 247 Group

The home of endurance sports

TRI247-LOGO_Primary-Black_RGB-1

CHOOSE YOUR MEMBERSHIP TO BECOME PART OF SOMETHING EPIC

We’re on a mission to elevate the world of endurance sport, becoming your go-to resource for expert training tips and inspiration, unbiased reporting and creating a platform for grassroots voices. But we can’t do it without you on board! Choose a TRI247+ membership option below and become part of something epic.

£7.95/month

Unlimited access. No ads. A whole library of tips, advice and inspiration at your finger tips, and the chance to shape the future of triathlon journalism.

100+ new articles/month

You’ll also gain access to our other premium websites:

Have an account? Sign in

£47.95/year
£95.40/year

50% Discount

100+ new articles/month

Unlimited access. No ads. A whole library of tips, advice and inspiration at your finger tips, and the chance to shape the future of triathlon journalism.

You’ll also gain access to our other premium websites:

Have an account? Sign in

Share to...