Search
shop

Flora Duffy partners with Hammerhead to support kids in sport

Flora Duffy links up with Cycling Tech innovators, Hammerhead, to design a bespoke Bermuda coloured Karoo 2, raising funds to support kids in sport
Chief Correspondent
Last updated -
STRENGTH. ENDURANCE. PERFORMANCE.

9X WORLD CHAMPION FLORA DUFFY AND CYCLING TECH INNOVATORS, HAMMERHEAD, TEAM UP TO SUPPORT KIDS IN SPORT

Hammerhead and Olympian Flora Duffy are teaming up to create a custom-designed Karoo 2 inspired by her home territory of Bermuda. A portion of the proceeds from the sales of this design will go to the Flora Fund, a sport-funding program established in 2018 by Flora Duffy to support other young Bermudian athletes.

“Hammerhead supporting The Flora Fund means a great deal to me. I think the custom unit will be stunning in Bermuda colors and a very unique piece,” said Flora.

Flora Duffy / Hammerhead Karoo 2

Flora, a 9-time world champion, will also be training and racing with Hammerhead’s award-winning cycling computer, the Karoo 2, on the ITU circuit and at the upcoming Olympics as she pursues another world championship and Olympic gold.

Duffy is a competitive tour de force in triathlon and is a back-to-back champion of the ITU World Triathlon Series (2016 and 2017), a five-time winner of the XTERRA World Championships, twice winner of the ITU Cross Triathlon World Championships 2015 and 2016), and a three-time Olympian. Her world-class training and racing experience will be instrumental in the continued innovation of Hammerhead’s flagship product, the Karoo 2.

Karoo 2 is an award winning departure from the traditional cycling computer in its vibrant and responsive touch screen display and detailed mapping. These powerful features make it simple for cyclists to do structured workouts, follow routes, connect to Strava and other third parties, and get the most out of every ride.

Flora Duffy / Hammerhead Karoo 2

Ross McGraw, Head of Marketing at Hammerhead, said, “At our core, we are a technology company with a mission to inspire and empower all people to unlock their athletic potential through cycling. As a triathlete myself I’ve always had great respect for Flora as a person and an athlete. We are incredibly excited to work with Flora toward continuing to innovate our technology in a meaningful way by incorporating her insights into our product development and bringing more youth into sport via the Flora Fund.”

Flora Duffy says, “I am thrilled to partner with Hammerhead. The Karoo 2 has been a major upgrade to my cycling experience. It is so user friendly, easy to set up – far more like an iPhone than what you would expect from a bike computer, and very customizable. The touchscreen is stunning. It connects straight to my Training Peaks, so my coach is also very happy”!

Hammerhead’s Karoo 2 is on sale now at www.hammerhead.io.

Flora Duffy / Hammerhead Karoo 2
John Levison
Written by
John Levison
TRI247's Chief Correspondent, John has been involved in triathlon for well over 30 years, 15 of those writing on these pages, whilst he can also be found commentating for events across the UK.
Discover more
Dave Ellis / Luke Pollard - World Para Triathlon Championships Pontevedra 2023
Golden opportunity – British Triathlon launches search for LA2028 paratriathlon guides
IRONMAN Lanzarote 2024 - Anne Haug on run course
Best marathon shoes for Ironman – the ‘legal’ super shoes you CAN wear to level up your run split
Challenge Sanremo 2024 - Photo: Jose Luis Hourcade
How to fuel your triathlon training: Expert nutritionist tips to help you nail every session
swim start IRONMAN World Championship Kona 2024 photo credit Tony Svensson IRONMAN
Level up your Ironman swim split – must-read tips from an expert swim coach
Ironman gear guide – everything you need to get to the finish line of a full distance triathlon
latest News
Taylor Knibb 2024 IRONMAN 70.3 World Championship Taupo New Zealand
US triathlon phenom Taylor Knibb hails great rival Kat Matthews for record-breaking IRONMAN Texas win
Richard Varga Jonny Brownlee Arzachena
Triathlon legend Jonny Brownlee reveals ‘Last Dance’ motivation behind latest challenge
IRONMAN Kona 2022 Age Group Results
How will “re-imagined” IRONMAN World Championship at Kona actually look for Age Groupers?
Lucy Charles-Barclay IRONMAN World Championship Kona 2023 Finish
IRONMAN World Championship goes ALL IN on Kona again with men and women to race on same day from 2026
Laura Philipp and Kat Matthews on the run at the 2024 IRONMAN World Championship
Nice gets consolation prize of 70.3 Worlds after IRONMAN World Championships return to Kona
triathlon on your terms
Never miss out with our triathlon alerts & digest. Get a dose of adventure & inspiration with Boundless.
The 247 Group

The home of endurance sports

Share to...