‘A force for good’ – British Tri chief lauds new formats like Arena Games

Andy Salmon delighted to see the sport reach wider and new audiences thanks to exciting additions

News Director
Last updated -
T100 Triathlon World Tour
Redefining triathlon

As the Arena Games returns this week, British Triathlon CEO Andy Salmon has welcomed the ways the sport is adapting to grow both participation and interest.

The Mixed Relay format at last year’s Olympics in Tokyo was a resounding success – and of course saw Team GB claim a thrilling gold medal.

Alex Yee was part of that quartet and he’ll be lining up for the Arena Games opener in Munich on Saturday.

Reflecting on that memorable Olympic moment, Salmon said: “You’re never quite sure what’s going to happen because they’d done the individual races just a few days earlier. But we had a really strong chance.

“So it was just fantastic to see them, all four of them, perform so brilliantly. But what was so pleasing for me was to see how the public reacted to that. So many people have said to me that they enjoyed the individual races and all the traditional Olympic races, but they were really touched by that Mixed Relay Triathlon.

‘Highlight of the year’

Olympic Games Mixed Relay Triathlon Tokyo 2020
One of the iconic images from Tokyo.

“So I think the format was a huge success and kudos to World Triathlon for getting that onto the Olympic program and to the IOC for allowing it onto the program. One of the core founding principles about sport is gender equality. And what better way to get that across to the public than for them to see two men and two women forming a team and beating the best athletes in the world to win a gold medal? It was a real highlight of the year.”

The Arena Games is also a groundbreaking concept. It came about as Super League Triathlon’s response to the global COVID pandemic and a month from now, the first World Triathlon Esports World Champions will be crowned.

Indeed the team at Super League have ambitions for the format to be considered for Olympic Games inclusion, “as early as 2028”.


‘Exciting formats’

So it’s no wonder that Salmon is full of praise for what Super League have already achieved – and the opportunities they are giving the likes of Yee and many others.

Salmon told TRI247: “We’re great friends with Super League and we think they’re a force for good in the sport.

“Our athletes, I think, would say the same, because it gives them another race opportunity. Let’s be honest, most of our athletes are not incredibly wealthy, like perhaps golfers or tennis players or footballers. So an additional opportunity to make an income is very welcome.

arena games london 2021 alex yee copyright super league triathlonarena games london 2021 alex yee copyright super league triathlon
Alex Yee in running action at the 2021 Arena Games in London (copyright Super League Triathlon).

“But it’s very much about the exciting formats, the broadcast quality – they’re all things we’re very, very positive about. And we were really pleased to see World Triathlon and Super League Triathlon partner in the Arena Games, and to have one of the races in London too is something we’re very positive about.

“As well as that, Super League are great partners and open to working with us so that that the event can be more than just a race on television for elite athletes.”

Jonathan Turner
Written by
Jonathan Turner
Jonathan Turner is News Director for both TRI247 and RUN247, and is accustomed to big-name interviews, breaking news stories and providing unrivalled coverage for endurance sports.  
Discover more
Kate Auld riding on an indoor trainer
Rouvy vs Zwift: our indoor cyclists put them to the test
Triathlete riding a time trial bike wearing a Ryzon tri suit
Tri suit buying guide: how to find your perfect tri suit
Cameron Brown signs off with seventh in his 25th and final appearance at IRONMAN New Zealand photo credit Graeme Murray
What is an average & good time for a triathlon?
Professional triathletes on the bike course at Challenge Almere-Amsterdam
Fastest triathlon courses: Best IRONMAN, long course and middle distance races for a sure-fire personal best
PTO European Open 2023 Ibiza - Ashleigh Gentle
Ashleigh Gentle on T100 racing: ‘The best battles are yet to come’
latest News
Magnus Ditlev en route to another famous win at Challenge Roth 2023
Magnus Ditlev talks triathlon legends, T100 Tour calendar and who he can’t wait to race in 2024
Ben Kanute Escape from Alcatraz 2021
Latest T100 Triathlon World Tour stop announced after PTO unveil iconic location for California race
Mike Phillips IRONMAN New Zealand champion 2023 photo credit Graeme Murray
International stars announced for 40th anniversary of IRONMAN New Zealand
Challenge Kaiserwinkl-Walchsee 2023 - Photo Credit José Luis Hourcade / Challenge Walchsee 2023
German rising star looking to finally crack PTO podium at 2024 T100 Triathlon World Tour
Kenji Nener at the 2023 Asian Games.
The Norwegian Method: Kenji Nener reveals what it’s like to train with Blummenfelt and Iden
Story to tell?
Share interesting & inspirational stories with our news team
The SBRX Group

Proudly elevating endurance sports through content, products & services

Share to...