PTO appoints IMG as International Media Rights Consultants
The Professional Triathletes Organisation continues to work with industry leaders, appointing IMG as its International Media Rights Consultants
Industry News
Ribble Cycles opens new flagship store
Bucking the trend of the last 12 months, Ribble Cycles has today opened its brand new, flagship store in the heart of the Ribble Valley
Aquasphere partners with Epic Events and Chillswim
Aquasphere will become title sponsor of an entire series of Lake District based open water swim events, after partnering with Epic Events and Chillswim
Supersapiens becomes title partner of IRONMAN World Championship
The IRONMAN World Championship has a new title sponsor, Supersapiens. That’s great news for the sport and for you, the athlete…
HUUB announced as British Triathlon’s Official Wetsuit and Swimwear Partner
British Triathlon announce a brand-new four-year partnership with HUUB, who have become British Triathlon’s Official Wetsuit and Swimwear Partner
Vittoria partners with XTERRA to support off-road triathlon
Vittoria has become the Official bike tyre partner of the XTERRA European Tour for 2021
Ben Dijkstra signs with plant-based energy drinks brand TENZING
British triathlete Ben Dijkstra has joined energy drinks brand TENZING as one of their first sponsored athletes
Parcours and Laura Siddall announce fantastic new mentorship competition
If you are a passionate, young, hard-working female triathlete, then this mentorship competition launched by Parcours and Laura Siddall is for you
Triathlon England and Triathlon Trust launch Club Support Fund
A £40,000 Triathlon England fund allows clubs to apply for grants of up to £400 to continue to operate and adapt safely, as part of ‘The Big Reboot’
British Triathlon and Home Nations launch The Big Reboot
The Big Reboot – a new initiative from British Triathlon and the Home Nations to help lead the sport of triathlon back into action in 2021
Triathlon England kicks off female coach mentoring programme
Triathlon England are seeking to encourage more women to progress in their coaching journey and to narrow the gender gap in performance coaching
SRAM purchases TIME pedal business
Part of the cycling scene since 1987, the TIME Sport pedal business has been acquired by SRAM
PTO announces Chief Technology Officer appointment
With a background developing popular franchises for Sony Entertainment, Christophe Balestra has been appointed the new CTO of the PTO…
Team Oxygenaddict athletes raise more than £13,000
345 ascents of Alpe Du Zwift, equivalent to 41 times up Everest helped Team Oxygenaddict athletes raise over £13,000 this past weekend
Supersapiens partners with IRONMAN
Supersapiens, the world’s first direct-to-consumer energy management ecosystem for athletes has partnered with IRONMAN in selected European countries
Zone3 expands global reach with USA Triathlon partnership
The global reach of British brand Zone3 continues to be cemented, following the announcement of a partnership with USA Triathlon
Specialized and triathlon – all change, or is it?
With athletes such as Lucy Charles-Barclay and Kristian Blummenfelt departing the brand, what does that mean for Specialized and triathlon?
PTO announce Executive Producer for Collins Cup broadcast
Award winning Director, Martin Turner, has been confirmed as the Executive Producer for the inaugural PTO Collins Cup event
Free 2021 subscriptions to endurance sports TV
Available on a first come, first served basis, free subscriptions to endurance sports TV are available now. Here’s how to claim